Creating warm and inviting homes whether you want to sell, stay or simplify

About The Team

President Sherry Castaldi

A RESA 2015 Top 10 Home Stager of the Year Occupied Category United States™

Certified Professional Home Stager and Redesigner of Home Staging Resource, Color Perfect Home™ Certified Color Expert, Vacant Property Specialist, and Golden Circle 10 YR Member of NAPO, the National Association of Professional Organizers

Sherry Castaldi holds the RESA-PRO™ Distinction from the Real Estate Staging Association, was the first to receive the Staging and Redesign Vacant Property Specialist designation and is a Staging Mentor for Home Staging Resource. Sherry was honored as a RESA 2015 Top 10 Home Stager of the Year Occupied Category United States™.

She has received recognition from the RESA Sold Over List Price Club for her accomplishment of staging homes that have sold $45,000+, $30,000, $25,000(2x), $15,000, $10,000 (10x) and $5000(15x) over the listing price.

Sherry, a life long resident of Chester County, brings her knowledge of the area and former background in Real Estate to her current Real Estate Home Staging Profession. Sherry incorporates the expertise she gained as an agent, actively listing and selling real estate, understanding the needs of sellers, buyers and real estate agents into the equation when consulting and preparing a property for sale. She knows how to improve and showcase the home to appeal to today’s buyers, providing an invaluable service to the seller, and their listing agent.

Best in Philly 2012 Sherry CastaldiOrganized by Design’s Sherry Castaldi, a life long resident of Chester County, brings her knowledge of the area and former background in Real Estate to her current Real Estate Home Staging Profession
RESA awards Sherry Castaldi Sherry was awarded a RESA 2015 Top 10 Home Stager of the Year Occupied Category United States™

By combining her real estate and staging expertise with her unique style of a detail driven, methodical process she created her original Real Estate Home Staging and Curb Appeal Consultation and Property Assessment. Sherry delivers a power-packed value session of staging guidance to the homeowner of how to prepare and show their home to the real estate market that brings proven results time and time again. Sherry was invited by Audra Slinkey, President of Home Staging Resource, to present as a guest speaker “An Organized Approach to Staging” webinar, which she designed specifically for the Next Steps advanced training series for Home Staging Resource, a RESA accredited certification and training program. The presentation was so well received that it was added to Week 1 of the Home Staging Resource Training Program. She is also an HSR Staging Mentor helping new HSR students gain experience by job shadowing with her, outside of their immediate area.

Sherry Castaldi of Organized by Design, was one of the featured staging experts in Redfin’s 2017 Post “37 Home Staging Experts Share the Secret to Appeal to Buyers in Your City” .  Redfin, Real Estate Redefined, is the national real estate company that provides a web-based real estate database and brokerage services.

She has added the new Expert E-Designer Certification designation to her credentials to go along with her new  Online “Shop the Look” Room Makeover Packages.

Her Color Perfect Home™ Certified Color Expert designation specifically enhances her current color consultation service of specifying appropriate paint and finish colors to clients.

As a Delaware County Community College Adjunct Faculty Instructor, Sherry has taught “Staging Your Home to Sell”and “Organize and Declutter Your Space”.

Sherry authored the instructional handbook Organized by Design Step-by-Step Guide to Organizing© 2016. She is a Golden Circle 10 Year Member of NAPO, the National Association of Productivity & Organizing Professionals, and member of the local NAPO-GPC, Greater Philadelphia Chapter. She has served on the NAPO-GPC Membership Team and as the Corporate Associate Membership Coordinator for NAPO-GPC.

She can organize from one closet, to one room, your home office to your entire home. She has done a variety of specialized projects for clients from bathrooms and kitchens to fireplace renovations, and space planning designs, as well as color consultations. Experienced in Property and Project Management, easily coordinating home improvements and/or repairs for homeowners, Sherry can manage all aspects of your project such as painting, carpentry, plumbing, and electrical.

Organized by Design is a 6x winner of “Best of Houzz 2014 – 2019”,  where only 3% of the Pros win, with Houzz stating “Your work won in the Customer Service category, as your portfolio includes some of the most consistent reviews on Houzz”. “We’re delighted to recognize Organized by Design among our “Best Of” professionals for customer satisfaction as judged by our community of homeowners and design enthusiasts who are actively remodeling and decorating their homes.” Organized by Design is also a recipient of the “Houzz Recommended” honor that goes to only the top-rated pros on Houzz, the leading platform for home remodeling and design.

Awarded as a BEST Of PHILLY 2010® Best Home Organizer, Philadelphia Magazine writes: “Sherry Castaldi’s blend of fairy godmother and powerhouse motivator quickly turns the messiest closets, offices and homes into aesthetically pleasing, functional spaces. She’ll set up filing spaces to help you stay organized, too.”

Sherry has been featured in Chester County Life Magazine, “As You Like It: All the Home’s a Stage” and “Selling Your Home? Meet Your Secret Weapon”, articles written by Sharon Maloney Spaeder. She was also the featured Home Stager in “Setting the stage for a quick sale” by Jeff Hougland, in the Real Estate in Chester County Section of the Daily Local News, West Chester, PA.

Best in Philly 2012 Sherry CastaldiIn 2010, Sherry Castaldi was prestigiously honored as Philadelphia magazine’s BEST OF PHILLY® 2010 – Best Home Organizer

Sherry’s Qualifications, Designations and Awards

  • RESA Sold Over List Price Club: Staging Homes that sold $45,000+, $30,000, $25,000 (2x), $15,000, $10,000(10x), $5000(15x) over list price
  • Certified Expert E-Designer
  • Color Perfect Home™ CCE Certified Color Expert
  • HSR Certified Home Stager and Redesigner
  • Member HSR Home Staging Resource
  • HSR Staging Mentor
  • RESA 2015 Top 10 Home Stager of the Year Occupied Category United States™
  • Member RESA Real Estate Staging Association
  • RESA-PRO™ Designation
  • SAR Staging and Redesign VPS Vacant Property Specialist Designation
  • Creator of the Real Estate Home Staging and Curb Appeal Consultation and Property Assessment™ and “An Organized Approach to Staging” webinar for HSR, Home Staging Resource
  • Member American Society of Home Stagers and Redesigners
  • Featured in Redfin’s 2017 Post “37 Home Staging Experts Share the Secret to Appeal to Buyers in Your City”
  • Author of the Organized by Design Step-by-Step Guide to Organizing©
  • DCCC Delaware County Community College Former Adjunct Faculty Instructor for “Staging Your House to Sell” and “Organize and Declutter Your Space”
  • Golden Circle 10 Year Member NAPO
  • Member NAPO National Association of Productivity and Organizing Professionals
  • Member NAPO-GPC Greater Phila Chapter
  • Registered PA Home Improvement Contractor #PA22648
  • Awarded Houzz Recommended to only the top-rated pros on Houzz
  • Awarded Best of Houzz 2014 – 2019 in Customer Service
  • Awarded Philadelphia Magazine’s Best of Philly 2010 Best Home Organizer
  • Established Organized by Design in 2004
  • Located in Chester County, PA at 277 Spring Run Lane, Downingtown, PA. 19335
  • Serving Chester County, PA, and the surrounding areas from the Main Line to Philadelphia, PA

2015 awardRemodeling and Home DesignBest of 2016best_of_houzz_2015best_of_houzz_2014NAPO 10 yearsBest of Philly 201010 years!

The Organized by Design Team

As demand for our services has grown so has our team! Please meet our valued team members.

Cindy Marano Cindy Marano

Certified Interior Redesign and Staging Assistant Cindy Marano

Cindy Marano is passionate about home design. Certified in Interior Redesign and Home Staging, Cindy is a welcome addition to the team. Whether staging to sell or redesigning to dwell, Cindy enjoys utilizing her knowledge and experience to address home challenges by providing a fresh and timeless solution to enhance your home. She is a member of RESA, the Real Estate Staging Association and the Association of Design Education.

Marlene Smith Marlene Smith

Vacant Staging Assistant Marlene Smith

Marlene Smith has proven to be the perfect addition to the team on the installations of the vacant staging projects with her eye for detail, organized process ability and business management background.

David Castaldi David Castaldi

Vacant Staging Logistics Coordinator David Castaldi

An integral part of our team, and husband of Sherry, is David Castaldi who as Logistics Coordinator handles the pre-staging rental deliveries and de-staging rental pick-ups required for the vacant staging projects.

Technical Support Team

Michelle Phillips leads a team of dedicated WordPress experts and designers at Codefetti, LLC.

Webmaster Michelle Phillips

Michelle Phillips, owner and lead webmaster at Codefetti, LLC, has an extensive technology background and specializes in WordPress website design and support for small businesses like Organized by Design. Michelle works directly with business owners to help them create the website of their dreams while guiding them in internet marketing and WordPress best practices.

Handbook cover

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